Latest insights

Exploring Customer Intimacy and the Agency Model

Last month, we hosted our annual automotive insight event in collaboration with Arvato CRM Solutions at Frameless London. The event

Podcast | Steering The Wheel Of Digital Progress In The Automotive Industry 

I recently had the pleasure of being interviewed by Attila Tóth for The Cogniverse Podcast, in which we explored digital transformation

“Evolution” versus “Revolution” 

In our recent blog on the hidden dangers of digital transformation, we touched on the importance of being very clear on

The Hidden Dangers of Digital Transformation

“Digital Transformation” – everyone seems to be doing it. It’s a popular buzzword, but we see many organisations embark on

OEMs at the Crossroads Part 5 | How to Thrive in the New Normal 

The trouble with predicting the future is it never stands still. Yes, consulting models neatly depict straight lines from current

What does it mean to be a changemaker?

At changemaker, we believe it’s necessary for us to grow as individuals, organisations and as a society, but boy, can it

OEMs at the Crossroads Part 4 | Surfing or Drowning? How Well Do You Cope with Change?

“The greatest danger in times of turbulence is not the turbulence – it is to act with yesterday’s logic.” This

Listen to all available episodes here. Transcript Dave: Hi, and a very warm welcome to the changemaker podcast series, where we talk

OEMs at the Crossroads Part 3 | Are Cars the New Smartphones? 

From an OEM’s perspective, the dominant revenue model in today’s automotive industry focuses almost entirely on a single transaction. Dealers

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